Eliots East Coker and Linguistic Devices :: Eliot East Coker Language Essays

The use of language, (taking into account the reader-response theory of Wolfgang Iser), and the cyclical nature of East Coker In my beginning is my end. In succession Houses rise and fall, crumble, are extended, Are removed, destroyed, restored, or in their place Is an open field, or a factory, or a by-pass. In this discussion I shall be examining Eliot's use of a range of linguistic devices in East Coker. The discussion will focus on how T. S. Eliot (1888 - 1965) employs the medium of language to parallel and reflect his perception of the cyclical and repetitive patterns of the life and death process. As well as the linguistic aspects of Eliot's poem I shall be referring to the reader-response theory of Wolfgang Iser to demonstrate how the symbols used to convey the cyclic repetitive patterns of being are as much the fruit of the reader's interpretation as they are of the poet's intent. Account is taken of how Eliot's use of cyclical images, and the language he uses to create them, impacts on the reader's perception of the division and unity between the physical and spiritual dimensions of human existence. It is all-too-easy when studying the Four Quartets [1] to become diverted by the range of erudite references which Eliot uses. One can become so immersed in researching the derivation of the material that a preoccupation with the sources can obfuscate the poet's primary purpose - the poem as a holistic form, not a series of obscure references. In East Coker one is confronted with this challenge. It seems that in this second of the Four Quartets Eliot is not so much displaying scholarly references, as testing the finite nature of language to probe the limitations and the extremities of human thoughts, conditions and existence. What has been thus far propounded, however, one could argue, is a reader's selected and specific response, superimposed on the text. The argument puts language rather than, for example, religion, as the central critical theme of East Coker. Indeed, Wolfgang Iser, in his essay The Reading Process: A Phenomenological Approach published in Reader-Response Criticism [2] argues that the text is as much dependent on the reader as the writer to give it meaning. Therefore, a biased reinvention of the text created by the lone reader becomes an irrelevance because it is the response process in relationship to the text which is important, not the product. Iser points out that the entirety of the potential text is infinitely richer than any of its 'individual realisations' [3]. Eliot's East Coker and Linguistic Devices :: Eliot East Coker Language Essays The use of language, (taking into account the reader-response theory of Wolfgang Iser), and the cyclical nature of East Coker In my beginning is my end. In succession Houses rise and fall, crumble, are extended, Are removed, destroyed, restored, or in their place Is an open field, or a factory, or a by-pass. In this discussion I shall be examining Eliot's use of a range of linguistic devices in East Coker. The discussion will focus on how T. S. Eliot (1888 - 1965) employs the medium of language to parallel and reflect his perception of the cyclical and repetitive patterns of the life and death process. As well as the linguistic aspects of Eliot's poem I shall be referring to the reader-response theory of Wolfgang Iser to demonstrate how the symbols used to convey the cyclic repetitive patterns of being are as much the fruit of the reader's interpretation as they are of the poet's intent. Account is taken of how Eliot's use of cyclical images, and the language he uses to create them, impacts on the reader's perception of the division and unity between the physical and spiritual dimensions of human existence. It is all-too-easy when studying the Four Quartets [1] to become diverted by the range of erudite references which Eliot uses. One can become so immersed in researching the derivation of the material that a preoccupation with the sources can obfuscate the poet's primary purpose - the poem as a holistic form, not a series of obscure references. In East Coker one is confronted with this challenge. It seems that in this second of the Four Quartets Eliot is not so much displaying scholarly references, as testing the finite nature of language to probe the limitations and the extremities of human thoughts, conditions and existence. What has been thus far propounded, however, one could argue, is a reader's selected and specific response, superimposed on the text. The argument puts language rather than, for example, religion, as the central critical theme of East Coker. Indeed, Wolfgang Iser, in his essay The Reading Process: A Phenomenological Approach published in Reader-Response Criticism [2] argues that the text is as much dependent on the reader as the writer to give it meaning. Therefore, a biased reinvention of the text created by the lone reader becomes an irrelevance because it is the response process in relationship to the text which is important, not the product. Iser points out that the entirety of the potential text is infinitely richer than any of its 'individual realisations' [3].

Grapes of Wrath Summary

The Grapes Of Wrath Gena Rodriguez Student in Crime Films The Grapes Of Wrath The Grapes Of Wrath was a book that followed the Joad family on their journey from their deserted farm in Oklahoma to the riches of California, as their farms were destroyed in Oklahoma. They took few possessions with them on their journey, however they had eachother. They even picked up others along the way, all in hopes of a vision of getting their lives on track in California. Their journey was not easy as they had trouble with their vehicle, they lost family members and friends to death, and even heard several rumors of a depleted job market.The salesmen and pawnbrokers took full advantage of them as they knew that the families were in no position to deny payments for their goods. The family continued to stay together and remained positive as they looked forward to what was to come. Upon arrival in California, the Joads were met with much hostility. The camps were overcrowded and full of starving migran ts, who were often nasty to each other. The locals were fearful and angry at the flood of newcomers, and label the migrants as â€Å"Okies. Work is almost impossible to find or pays such a meager wage that a family’s full day of work cannot buy a decent meal. Farmers resent the droves of Okies from flooding the state, as hungry and impoverished people are a danger. They are viewed as vagrants and thieves. The farmers, police and landowners were in a position of power, and it seems that they only seek to take advantage of those below them. They did not falter even when they were in a position to save a family, they refused to give up their wealth.The farmers used the police to their advantage, as they would have deputies destroy secret gardens, so that the camps people would not have extra food. The police labeled labor organizers as â€Å"red† and had them removed from camps for trying to organize and get decent wages and contracts for workers. Those labeled as  "red† were placed on a blacklist and could not get work. The farmers’ association even tried to organize a riot, which they would pay certain â€Å"Okies† to start trouble, get the organizers put in jail and have the camp shut down.The migrants, got word of this and prevented it. Police seemed to be uncaring, rude, and cold mannered. They were abusive and corrupt. Many of the people in the camps felt they had to pretend to be incoherent and ramble, act â€Å"bull simple†, so that the police viewed them as unthreatening and idiots. Many of the â€Å"Okies† seemed to lack respect for the police due to their degrading treatment. An example would be Ma Joad chasing the police officer with a skillet. The police also acted recklessly such as in the shooting of Floyd Knowles.The police shot at him, but struck another woman in the crowd. Floyd Knowles was being arrested for trying to organize a contract and wages for workers, however the farmer became angry and informed the police. Knowles was later arrested on a bogus charge. The portrayal of police in this book can easily be compared to that of current police portrayals in movies and television shows. The times have changed to where people want to see the bad cop win or more action from police. The book portrays police as almost heartless and insincere, and corrupt.It portrays the police officer not as someone you go to, but someone you stay away from, which is very much in line with current trends in media. There are so many different types of police officers portrayed. Certain fictional dramas have come to show police officers as being corrupt and taking advantage of the power they hold but in my opinion this is not just fictional but rather a reality. This typed is definitely apparent in the book and the show â€Å"Underbelly†. There are some shows which portray police as masculine, overly intelligent, fit, aggressive, action packed, and always willing to shoot at suspects .The reality is that the public want to see these kinds of police officers. All of the excitement and glamour of being a police officer is what everyone wants to watch. A show where police are filling out forms and writing up boring reports just won’t cut it. The glamourized types of officers are portrayed in shows like â€Å"Hawaii 5 0† and â€Å"NYPD†, whereas the more realistic approach to policing is portrayed in shows like â€Å"First 48† and â€Å"cops†. References The Grapes of Wrath by John Steinbeck

Improving Internet Governance Essay - 5246 Words

Introduction The Internet has become a vital utility allowing for a global exchange of knowledge, communication and commerce. To date, the internet lacks a unified global entity able to provide regulation and enforcement of web related issues. This is a major concern given the internet’s great importance and global influence. The United States should create an international joint body to control and govern the internet. There are several key issues that such a body would need to address. These key issues include; spyware problems, the downside of freedom of speech, illegal file sharing/distribution, regulation of adult material and hacker/terrorists attacks on the internet. Internet governance interests me. I own an†¦show more content†¦No matter where you look, the internet is all around us. Now that the super-powers of the world rely on the internet so vitally, it’s imperative to have a regulatory board to take a proactive stance to safeguard and ensure the integrity of the internet. Imagine one day if the internet were to disappear. Billions of people would be affected. Trillions of dollars would be lost. Basic utilities such as waste and transportation management would come to a standstill. Worldwide to local commerce would be greatly impacted even to the extent of a complete shutdown. For these reasons and many more, the internet needs a governing body. Spyware The first key issue that must be addressed is spyware. According to the ABA Journal, spyware is â€Å"software used to spy on someones computer activity. The most common spyware, also called adware, is generally little more than a nuisance, monitoring activity and installing advertisements on a PC.†(Krause 59). Spyware can cause many problems on the common house hold computer. The first major problem is performance of the computer. Spyware steals resources from a computer’s CPU which can lead to sluggish performance. The problem is even more evident on computers with less ram and slower processors. The second major problem is pop-ups. Spyware and adware are able to embed themselves deep within the computer’s memory and can be triggered to display annoying advertisements. Someone could be simply browsing the internet andShow MoreRelatedE-Governance: E-Services from Citizens Perspective1155 Words   |  5 Pagese-governance: e-Services from Citizens Perspective | Problem Statement Bangladesh is a small developing country with millions of people living under poverty. There is a scarcity of resources with high demand of services in the public sector. So, there is no alternative than to find more cost-effective ways to ensure these service deliveries. The digital (or e-) revolution holds the potential to increase the quality of citizen services and increase accountability, transparency and efficiencyRead MoreAnalysis Of Corporate Governance Disclosure Practices Of Listed Companies1000 Words   |  4 Pagesmoney from capital market. In recent times, corporate governance has attracted much attention both in academic literature and press media. Corporate Governance is related to effective, transparent and accountable administration of affairs of an institution by its management, while protecting the interest of its stakeholders comprising of the shareholders, creditors, regulators and the public at large. But the implementation of Corporate Governance principles is not an easy task. It is a very wide subjectRead MoreFdi Of Digital Indi An Initiative Of Government Of India Essay1651 Words   |  7 Pagesthe study is to explore the â€Å"Digital India† initiative to drive technology sector in India, identify the evidences of FDI in Digital India, trace the digital demographics and the impact of Digital India by 2019 and suggest priority measures for improving India’s investment climate. India is set to become a nation of job creators rather than job seekers. International corporations with a presence in India are far more optimistic about the country’s prospects than those who are not yet establishedRead MoreFdi : Integrating India With The World Essay1516 Words   |  7 Pagesobtain Birth Certificate, Caste Certificate, Tribe Certificate, Domicile Certificate, Driving Licence, Marriage Certificate, Death Certificate, and also to apply for PAN Card, TAN Card, Ration Card, Passport etc. 4 Future Plans for Internet The government intends to make internet accessible for everyone in the country. Government is committed to expand the Information Technology to every village in the country. This project aims at digital empowerment of people of rural areas. This will be a game changerRead MoreStrategic Management : Objectives And Objectives1343 Words   |  6 Pagesmake good decisions that will help the future of a company. 4. What is corporate governance? What are its three key elements and how can it be improved? Corporate governance is defined as the relationship among various participants in determining the direction and performance of corporations. The three key elements of corporate governance include shareholders, management and board of directors. Corporate governance has been created to help improve the wealth of shareholders. Shareholders elect theRead MoreCore Concepts Of Pa Are The Development, Implantation And Study Of Governmental Branches1670 Words   |  7 Pagesresources aimed at making desired outcomes occur. Democratic governance is how an organization plans, works and controls its actions to accomplish the vision and mission. In addition, governance describes the mechanisms an organization uses to ensure that its constituents follow its established processes and policies. It is the primary means of maintaining oversight and accountability in an organizational structure. A proper governance strategy implements systems to monitor and record what is goingRead MoreDefiniti on Of Corporate Social Responsibility1007 Words   |  5 Pagessimilar to the ISO 26000 in addressing the seven principle subjects, organizational governance, human rights, labour practices, the environment, fair operating practices, consumer issues, and community involvement and development. Although, not all issues belonging to these principles were addressed. The strongest attributes of the Rogers CSR definition supported by their 2013 CSR report are organizational governance, fair operating practices, consumer issues, community involvement and developmentRead MoreFederal And Local Government Performance1259 Words   |  6 Pagesperformance, Goodsell (2015) states that the Social Security Administration and some of its divisions are trying hard to offer quality services despite handling many cases. They are committed to improving their services daily to satisfy their clients. Based on Derek Bok’s analysis, America’s outcome is improving in certain areas and still lagging in other areas when compared to other industrialized nations. It lags on issues like air pollution, rate of capital investment and many other issues. ThisRead MoreBusiness Analysis : Tabcorp Ltd1369 Words   |  6 PagesTabcorp Ltd is below. Tabcorp Ltd is a diversified entertainment organisation which was listed on the Australian Stock Exchange in 1994. The operation of Labcorp comprises three businesses across Australia: †¢ Wagering and Media: include retail, internet, mobile devices, phone and pay TV. †¢ Gaming Services: provides a mix of gaming expertise, specialised services to licensed gaming venues. †¢ Keno business: a random number game that is played with the chance for customers to win prizes and jackpotsRead MorePolicy and Strategy Essay1035 Words   |  5 Pagesand TigerDirect With the present and the future of our society using the internet for everything from gathering information to shopping, retail giants and other companies like Best buy and TigerDirect.com are flooding the internet with their products and services. With the competition to be the number one rated online retailer, the companies mentioned above and many others like it are constantly improving how to gain new customers. The purpose of this assignment is to provide a mini strategic

The American Mafia, An Italian American Organized Crime...

The American Mafia, an Italian-American organized crime network with operations in cities across the United States, particularly New York and Chicago, rose to power and control through its success in the illegal liquor trade during the 1920s Prohibition era. After Prohibition, the Mafia moved into other criminal missions, from drug trafficking to illegal gambling, while also intruding with labor unions and legal businesses such as construction, and New York’s garment industry. The Mafia’s violent crimes, secret rituals and notorious characters such as Al Capone and John Gotti have captivated the public’s attention and became a part of popular culture. During the final part of the 20th century, the government used anti-racketeering laws to convict high-ranking mobsters and weaken the Mafia. However, it remains in business today (Mafia in the United States). An involvement with the mafia was JFK s Death On November 22, 1963. It was one of the most controversial ass assinations to one of the greatest leaders in America, by the mafia, with the assistance of the Central Intelligence Agency (CIA) that committed the act of treason, in the murder of John Fitzgerald Kennedy (JFK). There is hard evidence supporting the cover up and scandal involved with his assassination. Due to the confiscation of films and evidence, the citizens of the United States must only know what they are told by the government. The CIA was associated with the mafia and arranged the assassination ofShow MoreRelatedThe Crime Of Organized Crime1649 Words   |  7 PagesWhen I hear the term organized crime, I associate it with â€Å"The Mafia†, â€Å"Scarface†, and â€Å"Cartels†. Organized crime can be defined in a variety of ways. It is an ongoing criminal enterprise that is wisely working to generate profit engaging in illegal activities depending on demand, where its presence is preserve through force, intimidations, and corruption. According to the FBI, organized crime is basically a group of transnational, national, or local alliances of highly centralized enterprises runRead MoreBook Report on The New Ethnic Mob by William Kleinknecht Essay1470 Words   |  6 Pagescurrent criminals involved in organized crime are no longer just the Italians. He could be Cuban, Chinese, Russian, African-American, Haitian, or Jamaican. These are the new breed of more sophisticated and more brutal organized criminals. In the preface of the book Kleinknecht states not to mistake this work for a case against immigration in the United States. The author does a great job giving background information on how organized crime emerged in the early part of the Read MoreThe Origins Of The American Mafia1711 Words   |  7 PagesSince their beginning, American society has been fascinated with the gangster lifestyle and the American Mafia is no exception to this trend. Mafia themed movies such as Scarface and Goodfellas have proven to be timeless classics. However, the American Mafia goes deeper than the media shows. While they do have the same name, the American Mafia is a group of Italian Americans and is not directly affiliated with the original Sicilian Mafia. The American Mafia is a highly organized and complex nationwideRead MoreAmerica’s Mafia: From Real Life to Big Screen And Back Again 2448 Words   |  10 PagesAmerica’s obsessions with the mafia and mafia-style films have existed for decades. The ability for an audience to connect on a deep level with a character of shady morals and seedy behavior is a requirement for gangster films to be succes sful. Hollywood has been able to successfully take real life mobsters and make them larger than life on the big screen. Though not all mafia films created are taken directly from real life, most movies have some essence of reality buried within the plot. ToRead MoreThe Most Problematic Crimes That Are Polluting Italy s Criminal Justice System1832 Words   |  8 PagesThe most problematic crimes that are polluting Italy’s criminal justice system is corruption, organized crime, drug trafficking, terrorism, and illegal immigration. Corruption creates a fertile ground for organized criminal activities, even terrorism, as criminals are aided in their illegal activities by the complicity of corrupt public officials. If left unchecked, corruption will undermine political, social and economic stability, ultimately threatening the safety and security of society as a wholeRead MoreThe Death Of The Modern American Mafia1532 Words   |  7 PagesThe American underworld reared its h ead for the first time in the late nineteenth century. Since this time new waves of immigrants to the United States, primarily Italian, have facilitated in the rise of organized crime in America. 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You have unlimited earning potential, depending on how hard you are willing to workRead MoreEssay on Organized Crime Wthin The Unit1461 Words   |  6 Pages Organized Crime Within the United States Organized crime is a widespread topic of concern among many Americans due to its popularity in the media and entertainment industry. The public is aware of its existence, yet is not fully aware of why and how this complex â€Å"underworld† exists. In order to fully understand this area of criminology, one must take into account the characteristics of organized crime, the variables that allow organized crime to thrive, its large-scale effects on society, and

War Changes Throughout Time - 720 Words

When you think about war you think about fighting, allies, and death. But the idea or even meaning of war is not the same as it was 150 years ago. The idea of war has and never will be based solely on skill or intellect. Sure theyre not going to give an untrained man a gun but the idea of war is far more perplexed than just that. Its about honor, integrity, and discipline. War has not only changed over the past 150 years but in the 3 or 4 years that war is actually going on. People, weapons, and motives are all changing from the time the first boy takes a step onto the journey to finding himself. From the first face you see to the last everything changes some good, some bad but in the end all you can do is march forward. War has changed in many ways one being the sensitivity of war. It has decreased from the the moment the war starts to the very end of it. In both The Red Badge of Courage and Alls Quiet on The Western front both Paul and Henry were excited to go and to use real guns and weapons. But in that moment when they kill their first target it affects them on a deeper, more personal level. In The Red Badge of Courage Henry was very excited to go to war and still went even when his mom advised against it. He was thought he was totally prepared for anything that could happen, then he saw his first battle and heard his first stories of battle. This made him very uneasy. When he saw the first people being killed, some his friends, he thought it best to just give upShow MoreRelatedRichard Byrd s The Cold War1340 Words   |  6 PagesThe Cold War, spanning almost half a century, was a conflict that accelerated the production of nuclear weapons and forced the United States and the other belligerent, the Soviet Union, to make scientific advances at a rate unseen in any other time in human history. 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From 1939 through 1945 there were many changes in the economic, cultural, and political arenas. Some of these changes were the television becoming very popular, FDR tried to keep America neutral, America entered the war because of the attack on Pearl Harbor. The war did have a lasting effect on the culture of the time. Everyone was involved one way or another and everyone wanted peace. One major political change was the twilightRead MoreA Time For Change . William G. Pollard, A Physicists, Had1509 Words   |  7 PagesA Time for Change William G. Pollard, a physicists, had once said,†Without change there is no innovation, creativity, or incentive for improvement†¦Ã¢â‚¬  (Pollard). Throughout history most of the great periods of change can be traced back to an event or discovery. In early man, man hunted for food with his hands until he acquired the technology necessary to make weapons. During this period, man hunted and gathered food as they walked through the vast earth. This was until the discovery of agricultureRead MoreCulce Et Decorum Est and Anthem of the Doomed814 Words   |  3 Pages† Poetry throughout the ages has influenced change in society and given voice to controversial topics. Wilfred Owen influenced his nation and became a powerful and significant agent of change through his literature as he demonstrated throughout his poetry how war is not something to be glorified yet is a horrific injustice suffered by many. By analysing Dulce Et Decorum Est and Anthem Of The Doomed it can be said that Owen’s significant message is to confront the idea of glorifying war and the patrioticRead More`` Candide `` A Satire Of The Social, And The Scientific Revolution1608 Words   |  7 PagesThe Enlightenment was a time when authority was questioned, which enforced change. It emerged out of the Reformation, and the Scientific Revolution. The Reformation called for a reform of the catholic church. 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Many soldiers was faced with seeing their fellow soldiers cold-bloodRead MoreThe Tragedy Of World War II By Siegfried Sassoon1130 Words   |  5 Pagesthroughout History, a major tragedy caused the world to become chaotic, which lead to millions of brave individuals to lose their life. This horrific tragedy, World War 1 (the Great War), was the beginning of a long terrible journey. Many strong and mighty men volunteered to join the War with the persuasion of being â€Å"Hero’s†. These men did not realize the terror they would face when walkin g into this journey. Many soldiers were faced with seeing their fellow soldiers cold-blood drip from theirRead MoreThe Vietnam War and Its Effects on Society During the 1960s1594 Words   |  7 Pages1960s were a time of radical change in the society of America. A sense of liberalism could be felt though out the counting during the middle of the decade. The infamous Vietnam War and the new alternative culture were pushing the United States towards a time of liberalism and a nationwide rebellion against the social norms. The first combat forces were sent to Da Nang in 1965, by a formally anti war President, Lyndon B Johnson. The question of why the United States was engaging in a war between NorthRead MoreThe Conflict Of The Civil War968 Words   |  4 PagesThroughout the history of the United States, nothing has served as a catalyst of societal restructuring and reform as war. Following the internal conflict of the civil war, the country experienced a state of peace with a fo cus on reconstruction and betterment of the overall public. These years of peace came to a close with the eruption of the extremely controversial Spanish American war, the first bloodshed America administered on foreign soil. Following the quelling of the controversial feelings

Banyan Tree free essay sample

Minimal advertising, still high level of brand awareness through company’s public relations and global marketing programs. Faced the challenge of translating and maintaining the success of a niche Asian hospitality brand into various market segments on a global scale ‘Innovative niche product that could also bridge the price gap in this market’ Building a resort comprising individual villas with locally inspired architectural design and positioned as a romantic and intimate escapade for guests; ‘Sanctuary for the senses’. Banyan Tree Gallery: ‘local culture and heritage and promoting cottage Crafts, retail outlet showcasing indigenous crafts, works closely with village cooperatives and not-for-profit craft marketing agents.  Marketing: high-end travel magazines in key markets – public relations – global marketing programs (increase editorial coverage) – few key wholesalers in each targeted market – agents specializing in exlusive luxury holidays targeted at wealthy customers – membership in the Small Luxury Hotels and Leading Hotels of the World – GDS cose ‘BY’ (own global distribution system used by travel providers to process airline, hotel, car rental and other distribution partners around the world. Actively caring for the natural and human environment, revitalizing local communities, worked actively to preserve, protect, and promote the natural and human environments in which BYT resorts where located. Minimizing the impact on the environment Green Communities = planted trees, engage local communities, associates, guests to share the causes of climate change and actions that can reduce our collected carbon footprint. Green Imperative Fund to further support community-based and environmental initiatives in the regions where it has a presence. The company believed in building profitable resorts that would benefit the surrounding environment and contribute to local economies through the creation of employment and community development projects. Businesses with local farmers and traders by making it a point to purchase fresh produce from them. Community Relations Department was set up to develop and manage community outreach programs. Seedling: BTHR’s formalized program which aimed to help oung adults from local communities and motivate them and provide the means for completing their education to successfully enter the labor force as adults. Future: openening city hotels and angsana hotels in Dubai and London (angsana brand in response to the demand for hotel operators in Asia that were keen to introduce spa services in their hotel, it is more contemporary and affordable brand. Musem Shop by banyan tree: joint partnetship with Singapor’s national heritage board to showcase Asi’a rich and diverse cultural heritage through unique museum-inspired merchandise. Banyan Tree Holdings (Banyan Tree) is an investment holding company involved in managing and developing premium resorts, hotels and spas in the Asia Pacific. To date, the Banyan Tree Group manages and/or has ownership interests in close to 36 hotels and resorts, around 73 spas, 91 galleries  and 3 golf courses in 28 countries The company operates in Asia, Mexico and Morocco, New Zealand, Africa, Dubai, and the UK. Banyan Tree operates through three business segments: hotel investment, property sales, and fee-based. The hotel investments segment relates to hotel and restaurant operations. : The property sales segment comprises hotel residences, Laguna property sales and development project/site sales. Hotel residences business relates to the sale of hotel villas or suites which are part of hotel operations, to investors under a compulsory leaseback scheme. Laguna property sales business relates to the development and sale of properties which are standalone vacation homes in Laguna Phuket. Development project/site sales relates to pure development land sales or development land sales which are fully or partially developed with infrastructure. The fee-based segment comprises the management of hotels and resorts, the management of an asset-backed destination club, the management of private-equity funds, the management and operation of spas, the sales of merchandise, the provision of architectural and design services, the management and ownership of golf courses, and rental of retail outlets and offices. The company’s subsidiaries (dochterbedrijf) include Banyan Tree Spa Bangkok, Banyan Tree Spa Bintan, Banyan Tree Spa Ringha, Banyan Tree Spa Phuket, Banyan Tree Sanya, and Banyan Tree Macau, among others. Banyan Tree Holdings (Banyan Tree) is engaged in the management and development of premium resorts, hotels and spas. The companys key services include the following. Hotel and restaurant operations Sale of hotel villas or suites Development and sale of properties Pure development land sales Management of hotels and resorts Management of an asset-backed destination club Management of private-equity funds -Management and operation of spas Architectural and design services Management and ownership of golf courses Rental of retail outlets and offices. The following companies are the major competitors of Banyan Tree Holdings Limited: Central Plaza Hotel Public Company Limited Four Seasons Hotels Inc Associated International Hotels Ltd In the past few years, such events risks as the Tohoku earthquake and tsunami, bird flu, floods and riots in Thailand have been hard on our industry, causing tourism as a whole to dry up in their wake. By comparison, economic recessions are part and parcel of the business cycle, which we are able to take in our stride and counter with a variety of measures. During the year, the world remained mired in the European sovereign debt crisis and American economic weakness. Although these conditions affected our arrivals primarily from Europe, we were able to capitalise on the flourishing Chinese market. At our four resorts in the Maldives, for example, the number of Chinese guests surpassed those from Europe. In our continuing efforts to rebalance the Group’s assets, we made the bargain purchase of Banyan Tree Seychelles which gave rise to a net gain. We also sold and leased back Angsana Velavaru in January 2013. The hybrid structure of this deal is a first for Banyan Tree, and we are pleased with how it allows us to rebalance our portfolio while still participating in the profits from the operations of Angsana Velavaru. 2012: with overall revenue growing 3% to S$338. 4 million. Due to improved results from our hotel investments and fee-based businesses, as well as a higher contribution from completed sales of property units. Group EBITDA was S$74. 5 million, up 51% on the back of higher revenue and a gain on the bargain purchase of Banyan Tree Seychelles. This in turn resulted in PATMI increasing by 856% (S$14. million), tempered by higher finance costs and income tax expenses. HOTEL INVESTMENTS Our hotel investments delivered a stronger performance in 2012, with Group-owned hotels posting total revenue of S$187. 7 million, up 15% from the previous year. This was due to the higher contribution from our Thai properties and the consolidation of revenue from Banyan Tree Seychelles from 2Q12 onwards. These gains were partially offset by lower revenue from our Maldives properties as Banyan Tree Vabbinfaru and Angsana Ihuru were temporarily closed for refurbishment. As a result of the increase in revenue, EBITDA for this segment grew by a healthy 69% to S$36. 6 million. PROPERTY SALES Revenue from property sales was S$42. 7 million. The 36% decrease was due to the sale of development sites in Lijiang, Yangshuo and Huangshan to our China Fund in 2011. Excluding those transactions, revenue and EBITDA from property sales saw growth of 43% and 74% respectively, thanks to a higher contribution from completed sales of property units. FEE-BASED Total revenue from our fee-based businesses registered growth of 9% to reach S$108. million. This was attributable to an increase in fees from hotel management and architectural and interior design and other services. Accordingly, EBITDA for our fee-based businesses grew by 23%. 2013 appears to be another challenging year for the global economy. We anticipate continued weakness in our European target markets. In Asia, which has been the world’s economic engine these past four years, growth is likely to moderate. Despite the cooling of China’s economy, the tourism market both inbound and outbound is expected to continue to grow. The Chinese government is aggressively promoting domestic tourism as part of its strategy to increase domestic consumption, thereby cushioning the slowdown in export manufacturing. Banyan Tree’s strong branding and rapidly expanding footprint in China will position us to take advantage of this trend. Our seven regional marketing offices in China will be invaluable in enabling us to tap the vast potential of this market and to enhance awareness of our hotels with key accounts in China. Our strategy going forward will include continuing with our asset rebalancing to unlock value and deploy capital to more promising markets. At the same time, we are exploring the possibility of extending the successful Fund model into other areas. In terms of growing particular segments, we will be focusing on increasing income from our fee-based and property sales businesses. We have built the fee-based segment to a point where it now has an impetus of its own. On the property sales front, we plan to move into selling more primary and serviced residences. Primary residences under the Banyan Tree brand, â€Å"We will also be going forward with the establishment of a third brand of residences to be wholly sold and managed by us. † Rather than compete with local property developers, we will leverage our branding and design skills to market to a niche audience in China. We will also be going forward with the establishment of a third brand of residences to be wholly sold and managed by us. Catering to an entirely new market of price-conscious buyers, these properties will be smaller in size yet deliver the quality and innovation that are hallmarks of Banyan Tree. Strongly associated with our brand is the concept of a triple bottom line. In our pursuit of economic, social and environmental success, we made major investments in resource conservation, training and benchmarking, greening and community efforts in 2012. Under the EarthCheck system of sustainability certification, we also planted in six-year a total to over 220,000 trees. Banyan Tree Hotels and Resorts offer an intimate retreat experience featuring its signature blend of romance, rejuvenation and exotic sensuality. Our philosophy is based on providing a place for rejuvenation of the body, mind and soul a Sanctuary for the Senses. Placing special emphasis on providing guests with a sense of place, each Banyan Tree property is designed to fit into its natural surroundings, using indigenous materials as far as possible and reflecting the landscape and architecture of the destination. Pioneering he tropical garden spa concept with Asian health and beauty remedies passed down from generations, Banyan Tree Spa was created as the signature experience in all Banyan Tree resorts, to complement the â€Å"Sanctuary for the Senses† wellness concept. With the emphasis on high service standards and consistency, therapists are professionally trained at Banyan Tree Spa Academies in Phuket, Thailand, and Lijiang, China. The Banyan Tree Gallery supports local communities by exhibiting and retailing indigenous handicrafts, which are also found in the resorts. A quintessential highlight of the Banyan Tree experience, Banyan Tree Gallery aspires to recreate the unique Banyan Tree experience with  its extensive selection of  Asian-style furnishings, Banyan Tree Spa collection, eco-friendly products, indigenous village handicrafts, ethnic apparel and accessories, and objects d’art. Banyan Tree Holdings Limited is a leading, international hospitality brand that manages and develops premium resorts, hotels and spas. Its innovative business model is based on seven business segments generating multiple income streams that is unique in itself within the hospitality industry. This formula of developing and managing complementary product offerings with in-house talent makes it difficult for competitors to duplicate with the same level of success. Banyan Tree’s vertically integrated business model comprises: Hotel investment– Banyan Tree owns and manages luxury hotels under its brands, as well as hotels that are managed by other world-class operators. Hotel management– Banyan Tree additionally manages properties under the Banyan Tree and Angsana brands for other owners. Canopy Marketing Group Pte Ltd A company wholly owned by Banyan Tree Services, Canopy Marketing Group Pte Ltd provides high-level strategic insights on various global niche markets to drive top line performance of our diverse range of lifestyle products including hotels, resorts, spas, gallery, destination club and residential ownership. It has a full-suite of marketing capabilities specializing in the branding, marketing and promotion. Spa operations– Banyan Tree Spa pioneered the tropical garden spa concept, and has since grown to over 60 outlets worldwide. Gallery operations– The retail arm is consolidated under Banyan Tree Gallery, which comprises five brand segments located in over 70 stores worldwide. Hotel residences – Hotel inventory are primarily sold under the brand name Banyan Tree Residences. Property sales – Properties that are not part of hotel operations are sold by our subsidiary company, Laguna Resorts and Hotels, and its subsidiaries, in Laguna Phuket. Design and other services – Revenue from design services is earned by Architrave, Banyan Tree’s in-house architectural arm. Other service fees include income from operating golf clubs. Real Estate Hospitality Funds – Banyan Tree Capital was set upto tap private equity and other sources of investments in order to provide a cost efficient structure to fund the Group’s future developments. With about 8,000 associates of over 50 nationalities, the diversity of its workforce is a key feature of the Group and helps to inspire its international outlook. To address its talent development needs, Banyan Tree launched Banyan Tree Management Academy (BTMA) in 2008. This centralised training facility located in Phuket, Thailand will train future Banyan Tree leaders needed to sustain organisational effectiveness and to meet the demands of its rapid global growth. Part of Banyan Tree’s vision has always been to grow into a global business, with a portfolio of properties strategically placed around the world. The Group’s mission is inextricably intertwined with its commitment to corporate social responsibility and sustainable growth, as it continues to expand globally. The launch of Banyan Tree Residences, which allows investors to buy their own signature villa, townhouse or apartment in Banyan Tree resorts. Banyan Tree Private Collection was launched to cater to the growing niche for destination club membership 2005: Marking the group’s long awaited foray into China is Banyan Tree Ringha, in Yunnan. 2001: Banyan Tree established the Green Imperative Fund to formalise its corporate social responsibility efforts. The Banyan Tree Spa Academy was set up to provide training for new therapists as well as research new treatment recipes and techniques. Banyan Tree Capital is a real estate fund management company established by the Banyan Tree group, a renowned luxury hospitality company listed in Singapore, to focus on hospitality-based real estate investment. Banyan Tree Capital raises, develops and manages branded hospitality funds in key development markets of the Banyan Tree group. With a combination of fund management and asset development capabilities, Banyan Tree Capital leverages on the group’s expertise in premium hospitality real estate development and anagement to generate attractive investment returns for its investors. Banyan Tree Capital is headquartered in Singapore with offices in China and Vietnam. We have successfully achieved higher room rates than the existing market in locations such as Lijiang, the Maldives and Seychelles. We have also found that our iconic brands also help raise the value of the surrounding land. Our innovative city products combine all the iconic elements of our brand and differentiat e developers within established, high cost city markets. We have the flexibility and capabilities to adapt our model to various locations so as to maximize returns for the developer As part of our strategy of enlarging our footprint in China, we will also be launching two more hotels in Shanghai and one in Tianjin, adding to our ever growing presence in various gateway cities. We are also employing our capabilities all across China, where large tracts of land are being developed into gated residences and luxury hotels offered to the Chinese elite. One of Banyan Trees prime concerns is its associates. We pride ourselves in providing high levels of service excellence and providing tailor made training and career development programmes for our employees. No stone is left unturned in regards to training and proper introduction before a Banyan Tree is put into operation. Trained to the basic standards of 5 star hotels. Employees were empowered to exercise creativity and sensitivity although the strict administrative rules of the management. Employees were taken to and from work in air-conditioned buses, access to various amenities (good-quality canteens, medical services, childcare facilities). Banyan Tree is one of the world’s biggest and well known spa operators. Our levels of quality and service are unparalleled and uncompromised. We are the only vertically integrated hospitality company with strong capabilities to tackle and anticipate the challenges of master planning and developing an integrated resort. We are able to take a property from inception to delivery with efficiencies that is entirely brand specific. Our n-house design team, Architrave, and project services team are extremely involved in all phases of the development – master planning, designing, developing and coordinating, to ensure developers a timely delivery of their asset. Being experienced developers, we are able to ensure that efficiencies and economies of scale are maximized along with guest experiences. Bintan, the Maldives and Phuket where the Angsana resort is positioned next to a Banyan Tree resort with shared back of house facilities. This model has allowed us to lower costs without cannibalizing rates, thereby boosting returns for our developers.

The Macro Environment of the Crisps Essay Example

The Macro Environment of the Crisps Paper Political and legal forces Because of the big influence that the political and legal forces can possess over any kind of business they can be considered as one of the most important micro-environment components. The role of the state is to regulate and to set the lows and the rules in order to prevent any kind of anti- competitive behaviors. European Union has created an unified framework of whom rules the companies are supposed to run their business. Those rules are as follows: abuse of market dominance; state aid, acquisitions and mergers and collusions (Jobber 2007:79). All of them are different ways that could lead to increasing of the market hare of a competitor up to levels of monopoly. In the Crisps, Nuts and Salty Snacks market in LIKE even though the Walkers brand of PepsiCo is having 20% of the market share the rest of it IS divided almost equally between the top five competitors including Kettle Chips with its 4%. As a result of an acquisition in the year of 2010 Kettle Chips become a part of Diamond Foods but as it is obvious from the market share (4%) this did not help to the company to obtain a tremendous power over the market(Huddle, Dental and Machine 2012). We will write a custom essay sample on The Macro Environment of the Crisps specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Macro Environment of the Crisps specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Macro Environment of the Crisps specifically for you FOR ONLY $16.38 $13.9/page Hire Writer This leads to the conclusion that the European Framework Rules in this particular market are respected. Much more important for the market than the mentioned above are the specific acts taken from the LIKE government with big influence over the chips and snacks market: Because of the increasing level of obese people and children over weight the following changes are made: 1. The School Food Trust made forbidden any commercials to be connected with HUFFS foods (which includes the chips and crisps as well) to be promoted to people of age under 16(Nineteenth). . The Food Standard Agency made reductions to the salted and high saturated fat products by forcing the companies to remake the sizes of their sacks smaller with 5 to 1 Go in order t help consumers to control their portions(Mi ententes). 3. In the year of 2007 he government of UK forbidden to the market actors to make advertising that include children in them (Nineteenth). 4. The only market segment that benefited from the governm ent pressure over the non healthy food are the nuts without any sugar, salt, fat or honey. They have been approved as healthy snacks by the SET (Nineteenth). Economic Forces The Economic Forces as well have their crucial impact over the marketing environment in terms of the price, supply and demand fields. Within this market environment we could determine two most important elements: economic recession and the unemployment growth. Economic recession in UK has the biggest impact over the market in terms of sales volumes. Every seventh person out of then points out the price level as essential for his choice(Gambled 2).